Audio MotorSports Blog Book · Issue #01

20 Years at SEMA: Audio MotorSports, 2006–2026

SEMA member since 2006 · Car audio since 1993 · Our shop since 1997

Zack, owner of Audio MotorSports, in a beige suit seated in the white Hummer H2 on chrome 30-inch wheels at the DUB display, SEMA 2006, Las Vegas — Zack · SEMA 2006

Zack of Audio MotorSports standing in front of a black Hummer H2 on chrome wheels on the SEMA show floor, 2006 — Zack · SEMA show floor

“SEMA is where we see what's next. Then we bring it home to your car.”
Zack, Audio MotorSports

We've been in car stereo since 1993 and have owned our shop since 1997. In 2006 we joined SEMA and brought a white Hummer H2 on 30s to Las Vegas.

Twenty years later, we still walk the show every fall to bring the newest gear and ideas back to Los Angeles, South Bay, Orange County and Long Beach.

We exhibited
2006
2007
2016
2018
2019
2022
2023
2024

We exhibited at SEMA 2019

Our blue Road King build, Project 553

In 2019 we didn't just walk SEMA, we were in it. This blue Road King left our bay with our Elite Signature bagger stereo, Hertz speakers in the fairing and lids and subs in the tour pack, and it went straight onto the show floor in Las Vegas. It's the same work we do for riders across Los Angeles, South Bay, Orange County and Long Beach.

Our blue Harley Road King, Project 553, before heading to SEMA 2019

The blue Road King on display at SEMA 2019 in Las Vegas

Subwoofers built into the tour pack of our SEMA 2019 Road King

2006The Hummer that started it

30-inch wheels, three subs, screens in the dash and headliner.

Rear of the white Hummer H2 build: three subwoofers in a white fiberglass wall, amplifiers, headrest screens and overhead screens, SEMA 2006 — The whole build

White custom dash console in the Hummer H2 with two navigation screens showing the Las Vegas Convention Center, visor screens and a keyboard, SEMA 2006 — Two nav screens. 2006.

Zack of Audio MotorSports crouching by a 30-inch custom wheel at SEMA 2006, Las Vegas — 30s. No joke.

Zack, owner of Audio MotorSports, in the custom interior of the white Hummer H2 built for SEMA 2006 — The boss in the build.

Audio MotorSports white Hummer H2 on 30-inch chrome wheels, SEMA 2006 — The Hummer that started it.

Zack behind the wheel of the white Hummer H2 with in-dash touchscreens, 2006 — Screens everywhere. In 2006.

The white Hummer H2 with doors open showing the custom interior, SEMA 2006 — Doors up. Jaws drop.

Hummer H2 rear build with three subwoofers in a custom white box, screens and amps — Three subs. One custom box.

Hummer H2 dash and headliner screens with the in-dash computer system — A computer in the dash. 2006.

Red and black Bugatti Veyron on the SEMA 2006 show floor — Veyron on the floor.

White Cadillac Escalade on big chrome wheels at SEMA 2006 — Big chrome era.

White Range Rover Sport on custom wheels at SEMA 2006 — Clean on custom wheels.

White Chevy SUV at the DUB display, SEMA 2006 — DUB style.

2007Year two

Bigger wheels, cleaner interiors, more ideas.

Custom two-tone Toyota Tundra on orange wheels at SEMA 2007 — Year two. Still hungry.

Black Cadillac Escalade with the hood open at SEMA 2007 — Under the hood.

Red convertible with a custom red leather interior at SEMA 2007 — Interior goals.

Silver Mercedes coupe on custom wheels on a SEMA 2007 display — Silver and slammed.

Black Bentley sedan on display at SEMA 2007 — Old-money black.

Orange custom convertible supercar at SEMA 2007 — Sunset orange.

Red Nissan 350Z on the SEMA 2007 show floor — Tuner red.

2016We brought cameras

Custom bikes, exotics, interiors and a lot of wheel booths.

Custom café-style motorcycle on display at SEMA 2016 — 2016: we brought cameras.

Custom purple and white tufted interior at SEMA 2016 — Stitch work.

Candy blue classic lowrider on chrome wheels at SEMA 2016 — Candy blue.

Copper and chrome grille on a custom classic Cadillac at SEMA 2016 — Copper grille. Wow.

Lime green BAC Mono single-seat supercar at SEMA 2016 — One seat. All go.

Black supercar on custom wheels at SEMA 2016 — Wheel booth heat.

Black vintage hot rod with gold trim at SEMA 2016 — Old school gold.

Show floor videos

18 Videos

Lifted trucks
24K engraved GT-R
Top 3 cars of the show
Best bikes on the floor
Lifted Jeeps
Ferrari row
Giovanna Wheels booth
BakFlip MX4 bed cover
Velocity Wheels booth
Pirelli LaFerrari
American Force booth
Vorsteiner booth
Ferrada Wheels
Rohana Wheels booth
F1R Wheels booth
Too Short concert
Carbon fiber wrapped car
Lexani party with Too Short

Girls of SEMA 2016

1 Video

Girls of SEMA 2016

2018Carbon and color shift

Wrapped cars, carbon and color-shift paint everywhere. (Photos dated Oct 2018.)

White Porsche 911 on display at SEMA 2018 — 2018 show walk.

Carbon fiber Lamborghini rear view at SEMA 2018 — Carbon everything.

Color-shift wrapped Lexus coupe at SEMA 2018 — Color shift.

Art-wrapped Lamborghini at SEMA 2018 — Rolling art.

Blue McLaren with doors up at SEMA 2018 — Doors to the sky.

Red Lamborghini Aventador at SEMA 2018 — Red bull.

Blue Ferrari 458 at SEMA 2018 — Blue prancing horse.

Show floor videos

1 Video

SEMA 2018 best of

2019Project 553

Our Road King exhibit is featured at the top. Here's the rest of the floor.

Show floor videos

1 Video

SEMA 2019 highlights

2022Road Glide on Hertz

A Lamborghini collection, the halls and two Shorts.

Show floor videos

2 Videos

Road Glide on Hertz
Lamborghini collection

Shorts

2 Shorts

BMW 750Li graffiti car
Road Glide #semashow

Girls of SEMA 2022

1 Video

SEMA 2022 highlights and girls

2023Walking the halls

One long walk through SEMA 2023.

Show floor videos

1 Video

SEMA 2023 full walk

2024Back again

Cybertruck chrome, exotics and the floor in Shorts.

Show floor videos

1 Video

SEMA 2024 walk

Shorts

5 Shorts

Cybertruck to chrome
Tesla on Rydeen
LIKELY 2024
Show floor, Nov 7
Exotics in Vegas
LIKELY 2024
Back at the shop after SEMA

Girls of SEMA 2024

5 Shorts

Lexani & Rohana girls
Wheel booth girls
Exotic cars and girls
Girls of SEMA 2024
SEMA models and exotics

From SEMA to Your Ride

What we see at SEMA shows up in our bay: car audio, radios and screens, amps and subs, lighting, and window tint. Ask us what's new before your next build.

Questions

Is Audio MotorSports a SEMA member?

Yes. We've been a SEMA member since 2006, which makes 20 years in 2026.

How long has Audio MotorSports been in business?

We've been in car audio since 1993 and have owned our shop since 1997.

Do you build show cars?

Yes. Our first SEMA build was a white Hummer H2 on 30-inch wheels in 2006. We bring the same level of work to daily drivers.

What areas do you serve?

Los Angeles, South Bay, Orange County and Long Beach.

How do I get a quote?

Call us or text photos of your vehicle. The Call and Text buttons below dial the shop.

Want a build like this?

Call Text us

Audio MotorSports
22025 S Avalon Blvd Ste A
Carson, CA 90745

Mon–Sat	9:30 AM–6:00 PM
Sun	Closed

20 Years at SEMA: Audio MotorSports, 2006–2026

From SEMA to Your Ride

Questions

Want a build like this?

Visit Audio MotorSports